Twitch has announced last day that the platform will have an update to make the stream more detail to target specific audiences and describe your stream beyond just the game or category you’re streaming in mid-September this year.
It is because the Twitch team wants you to connect to the viewers who are most interested in and be a regular viewer someday with these two updates.
Also, viewers will be able to filter by tags within this directory, or across different games from the Browse page, to make it easier to find the types of streams they’re interested in and to discover new streamers.
What are the updates?
1. Say bye-bye to Communities and Hello to Tags
Communities were the one solution on Twitch for giving information to help them decide what to watch in this community, but viewers are not able to see that information while browsing streams.
Twitch team said that less than 3% of Twitch viewership came from users who found streams using Communities, so it was clear that Communities are not helping viewers find new streamers to watch.
So as a result, we are saying goodbye to Communities and introducing Tags, which viewers can filter within directories to find streams and discover new channels based on what they’re interested in watching.
2. IRL and Creative are replaced with 10 specific categories
Twitch team says that the IRL and Creative category will be removed and replaced by more descriptive categories.
The ten new categories with descriptions are the following:
- Art – For all the artists creating paintings, illustrations, animation, comics, photography, and more, whether you’re using digital or traditional methods or techniques.
- Hobbies & Crafts – Use this category when you’re crafting real world objects or working on DIY projects. Includes making costumes, sewing, sculpture, LEGO, woodwork, metalwork, and more.
- Food & Drink – From cooking to eating and everything in between, this category is for anything related to the creation, culture, or consumption of food and drinks.
- Music & Performing Arts – Use this category when you’re dancing, singing, composing music, playing an instrument, and more.
- Beauty & Body Art – Use this category when you’re streaming makeup, skincare, body painting, tattooing, and more.
- Science & Technology – Use this category when you’re streaming activities like software development, game design, science experiments, engineering, or robotics.
- Just Chatting – This category is for conversations between streamers and viewers, like when you’re warming up at the start of your stream, doing Q&As, or live vlogging.
- Travel & Outdoors – Whether you’re exploring a new city or just hanging out in your hometown, this category covers all your walking-and-talking needs.
- Sports & Fitness – From team sports to training solo, this category includes everything you’d do in a gym and more.
- Tabletop RPGs – Finally a place to stream all the tabletop RPGs you love.
- Special Events – This is where you’ll find big events like TwitchCon, E3, and PAX, as well as special announcements from game developers and publishers.
- Talk Shows & Podcasts – This category name gets an update for all the podcasters out there.
- ASMR – A centralized place for ASMR content.